Founded by Elaine Swann, one of the leading and most nationally recognized lifestyle and etiquette experts in the USA. 


We are a nationwide etiquette training institute with 13 independently owned and operated Swann schools throughout the US. Our main campus is located in Carlsbad, California. Our certified etiquette consultants provide workshops, seminars and keynote presentations to children, teens, college students, and adults.  You can search here to find a Swann School of Protocol in your local area.


Main Campus Classes

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Find a Swann School Near You


Elaine Swann’s passion lies in helping individuals empower themselves by developing sharp social skills that transcends into a more cultured lifestyle. In honing this métier, she founded the SWANN SCHOOL OF PROTOCOL, an institution committed to enriching the lives of individuals through the instruction of etiquette and social courtesies.